SEO NEWEST SECRETS

In this article we will empower the small business with the ability to gain this advantage without necessarily having to hire a third party SEO consultant to achieve the same advantage. Southwest airline used a similar strategy, but hired a third party firm to achieve the results. We are not opposed to hiring third parties, in fact, highly recommend a few of them. But, it does not stand to reason that every detail about the way to effectively achieve these results should not be provided to clever zero budget and small business marketing entrepreneurs. That’s what this article accomplishes.

OK, the tool is PRWeb and you will submit a news release that has your desired key-phrase in the title to gain a key-phrase advantage. Choose the phrase carefully. Use the key-phrase in the link in the contact information that you fill in at the end of the news release. IF you want to gain the key-phrase “Key-Phrase Generation” expand it slightly so that if you do not get ranked highly with the desired phrase you might gain the more expanded version and gain some exposure as a backup plan. You might use the title “Key-phrase Generation Pumps” or “Automated Key-Phrase Generation Pumps” to further key-phrase possibilities. The key for small companies is not necessarily generating a lot of traffic as it is generating highly qualified browsers, or worse case, highly skilled Web searchers.

There are many nuances of which you should be aware to get the most bang for your PR buck. A well-written news release is a no-brainer since PRWeb delivers the release to a larger network of people that includes eMediaWire. When you submit your release and log into the PRWeb system, you will see a word count. Once the editors at PRWeb read and edit your release they will post a word count. Next to the word count in parentheses you will find a number between one and five. This is your ranking according to the editors. If it is not at least a three you will lose a lot of exposure. The release will not run in eMediaWire, thus losing their foot traffic. You will also likely lose Google ranks as a result of losing the eMediaWire listing. Later in this article we post examples of key-phrases we own due to all the sites spoken of herein.

After you have at least a three out of five star news release you need to try to get listed in the top three releases for your publication date. Bidding, or as PRWeb calls it, contributing, at least $200 will give you the search engine reports that are very useful to keep you abreast of what key-phrases browser are actually using to locate the release.

As we already said a bid of $200 minimum is recommended, but don’t bid the whole $200 too far in advance. This gives other bidders a glimpse of what you are able, or willing, to do for a top three ranking. Top three will help ensure better Google rankings and more exposure through the PRWeb network, thus bringing more foot traffic. Bid $80 two days in advance of the news release date, then add to the contribution the evening prior to the release. If you are a small business entrepreneur, this gives you the ability to beat the nine to fivers. This is a fact that I am sure has not escaped most of the entrepreneurs reading this article.

By : Wazir Singh