Adsense is a wonderful opportunity for you to generate additional income for your website. It doesn’t cost you anything is the best part! Adsense is also very simple. You have to complete an application with Google and be accepted to host advertisements for other businesses. Then you simply add lines of code to the html on the pages of the website where you are willing to have advertisements. With that all in place, how do you blend the Adsense Ads into your website so they don’t stick out like a sore thumb? You don’t want them to distract the consumer from what you are offering on your website.
You may not be aware of it, but you have a lot of say in how the advertisements are placed on your website including the placement, format, color, and style. There are many places on a website to put Adsense Ads. Some prefer to place it on the top of the page and others like the bottom of the page. Along either side of the text for your website is convenient too. Since we read from left to right, the right side is more common as it will attract attention as the eyes move across the page. According to Google Adsense, the most effective location is at the top of the page because the entire ad can be seen. Often parts of it are hidden when on the sides unless the mouse is used to scroll over the information. This can be distracting to the consumer and lose the effectiveness of the advertisement. They also recommend using different colors for the ads to differentiate it from your website materials, but to use colors that compliment each other.
The format can be modified to make it different or the same as your website. Some advertisement hosts like everything to be in the same style and size to give a symmetrical look to the pages. Others like to have their information completely distinct from the advertisements. Both are effective so it is only a matter of personal preference as to how you want your website to appear. Colors including the background can be changed to make everything work together well. You might have to experience a little to come up with the right design you are happy with.
You want to blend the Adsense ads enough that they look natural appearing on your website rather than appearing to be out of place. If they don’t look natural they can be distracting to the consumer. They also won’t be effective because consumers don’t trust what doesn’t look professional when it comes to the internet. This could be damaging to your own sales on your website so pay close attention to this issue. It is a good idea to ask some others for feedback on how the information appears to them on your website. You should avoid placing ads to where they appear to be banners.
Adsense offers you some useful tools as well to get everything to blend. The Google Adsense Preview tools allows you to test the layout of your website with the ads in place. This gives you the opportunity to change anything that is ineffective before your consumers view in over the internet. You can also contact their customer support 24/7 for questions or concerns you may have.
Adsense is a great way for your website to generate additional income by offering to host advertisements for other businesses with similar products and services to offer consumers. You are still in control of the layout and design of your website.
What makes the idea of participating in Adsense more appealing is the fact you have the ability to change the color, format, and style of the ads placed on your website.
by Terry Detty
Saturday, 1 December 2007
How to Blend Adsense Ads with Your Website
Posted by BeZaa at 11:23 1 comments
Labels: adsense
How To Incorporate Adsense Into Your Affiliate Marketing
A lot of people are lured by affiliate marketing because it can be financially rewarding, even if you just stay at home. Affiliate marketing programs are best alternatives to those who are sick and tired of their arduous daily work just to climb up the venerated corporate ladder. You don’t need products to sell, you just have to market them in your own web site and you don’t have to worry about processing the customers’ payments and the shipment of the products. If you are already into affiliate marketing, probably you were thinking about these benefits, too, before deciding to join an affiliate program.
Of course you want earn huge amount of commission. Who would not want it anyway? Keep in mind, however, that affiliate marketing cannot guarantee you instant success if you don’t work on it. There are a lot of ways of maximizing your income. The Internet is a huge library of information, use it to learn of other opportunities and ways to increase your income. You can partner with several merchandisers and promote different products in your website; thereby, increasing your chance to earn a commission.
The easiest way for you to rev up your revenue potential is by incorporating Google AdSense into your marketing campaigns. What is Google AdSense? What are its advantages? How can it boost my revenues? These are some of the questions you might want to ask. Let’s try to probe into Google AdSense, so you would know how it could help you in your affiliate marketing program.
Merchants place their ads in Google, which is one of the most popular search engines or tools for locating various resources in the World Wide Web. Now the Google AdSense program allows you to display these ads in you website and when your visitors click through them, you earn. The advertiser, which is the merchant pays Google for every click-through made by the customer and you as a partner of Google, gets a share from that payment.
What’s great about the Google AdSense is that the ads are relevant to the content of your web page. Most likely, visitors of your web site are interested on the theme of your site and specifically, on the content of your web page. So, seeing ads related to their interest would definitely drive them to click through the link or the ad. Using state-of-the-art technology, Google scans your web site and matches the content of your pages to their large database of advertisers; this way, Google is able to find ads that are targeted by the users of your site. In addition, Google changes the ads in your site as you change the content of your pages, so you can always expect the ads to be relevant to your site.
Having Google ads in your website is also a way of convincing your users to return to your site. Repeat customers multiply your income without having to exert extra effort to convince them again to click through your links. And your potential to earn doesn’t depend on them alone. Since you already have their confidence, they can be your endorsers as well. They could refer your site to family and friends who probably share the same interests with them.
Advertisers in the Google AdSense program range from large international brands to small-time domestic and local businesses, so the targeted market for the ads can range as well. This adds variety to your site; thereby, attracting different kinds of users. As you attract more users, you increase your earning potential as well. If you are targeting a specific nationality for your site users, don’t worry because AdSense can be used in different languages.
In order to boost your revenues through Google AdSense, you must pay attention to making web pages of high value topics. Make contents related to high-paying ads, so you can earn more. Some ads pay only a few cents while some ads pay you dollars just for a single click. You would need to do a little research on this so you can come up with a more relevant content. Join affiliate marketing forums and get tips from experienced affiliate marketers.
Becoming an AdSense affiliate marketer is easy and fast. You just have to apply online and once your application is approved, you can instantly set up Google ads in your site. All you need to do is copy and paste some codes in your web pages and in no time the ads will appear in your site.
Strike while the iron is hot! Take advantage of the favorable circumstances the Internet is offering you. Make the most of your affiliate marketing opportunities, use Google AdSense!
by IM Offers
Posted by BeZaa at 11:22 0 comments
How Much Can I expect to Make Using Adsense
Many people begin their online business with the mistaken notion that they can make hundreds, or even thousands of dollars each month by using Adsense. And most of them learn very quickly that it doesn't happen that way. Of course, we have all heard the hype about the guy who started a site last week and is drawing millions of hits. It's reported that he is making a five figure monthly income. Although I'm sure this happens on occasion, it is not the norm.
Adsense income is like any other aspect of your Internet business, it takes time to build traffic to your site and as traffic builds, so will your Adsense income. In order to maximize your Adsense revenue, you've got to include lots of fresh content to build traffic. I include twenty to thirty different articles along with an RSS feed. Each article resides on it's own page within the site. On each page, display the maximum number of ads that Google allows. They currently allow three ads per page.
Make sure that you give your Adsense links a prominent place on each page. Do not bury them at the bottom of the page. Be creative, add some intermixed into the middle of your content and place one at the top. But remember, do not use more than is allowed.
In addition, you've got to add fresh content regularly. On a monthly basis, I replace articles that received few page views with others that I think may do better. A good stat counter can provide you with this information.
Even using the techniques above, you will not get rich overnight. But, with a good marketing strategy, your Adsense income should increase steadily over time.
Many people ask me about free marketing methods to increase traffic and Adsense revenue. One technique involves writing articles. Write at least one article each day and submit it to the largest twenty-five article directories. The more articles that you submit, the more success you will see. Submitting three articles per day is much more productive if you can write with that kind of volume. Every article you write should be related to the content provided on your site and each article should contain between 400 and 500 words. Make sure that you include an enticing link to your site in the resource box.
But how much can you expect to make from Adsense by marketing with articles? Again, it is not a sprint, it is a marathon. As a very rough rule of thumb, you can expect to make about $.20 (that's twenty cents) per month (yes, that's per month) for each article you write. If you've written 10 articles, you can expect to make about $2.00 per month if your site is nicely optimized for Adsense income.
By the time you've written 100 articles, you can expect to make about $20.00 per month. As you can see, you won't get rich quickly using this method. However, by using traffic building techniques in addition to article marketing, you can increase your Adsense revenue very nicely. So, what are you waiting for, get busy!
by Jo Mark
Posted by BeZaa at 11:21 0 comments
Labels: adsense
How Open Social Will Improve Search Engine Rankings
Google's Open Social and How it Will Revolutionize Search Engine Optimization Services. The social networks are becoming very popular not only for every day college kids, but also for businesses. Right now businesses are starting to enter in this network to discover there target markets and increase their business online success.
Find out how you can use Google's Open Social, along with other social networks, to improve your search engine rankings.
If you have been following the social network arguments and "inner moves" among Google, Facebook and Microsoft, then you should have realized how important Social Networks are these days. People are flocking social networks; search engines, as well as other online companies saw the big potential of harvesting more user trending information from them, as well as the monetary benefits that come from posting advertising text or banners on them.
The Open Social move by the search engine giant, Google can bring about great benefits to online users and programmers. Web social application developers say that it is a great move for Google to open different social networks, and share applications among them. Others say that is very similar to the Open ID service and would greatly benefit users who wish to migrate or transfer their content from one social site to another. While others laud this achievement, others also see that this might be Google's response to the Microsoft and Facebook advertising tandem which is strongly gaining ground in social networking, in fact it has passed the stage of being just another "hype"; it is now THE trend. Through it all however, Open Social will surely become another milestone in Search Engine Optimization Service.
Google has already been "in talks" with some social networks to fulfill the Open Social requirements, like Myspace, Friendster and LinkedIn. Google is hoping that this will spread like wildfire to other big social networks, with Facebook probably first in line. Google is starting another big revolution; right after it has stirred not just "ripples", but "waves" online with its pioneering campaign on Adsense. There's always something great to expect from Google these days. Open Social will definitely be another crowd drawer that can improve search engine rankings.
The Open Social API will provide developers the capability to create working applications that can be used on different social networks, which greatly spell another move to entice other social sites to join in the Google bandwagon. This will certainly change the way social networks function, and will greatly create a whole new impact on search engine optimization services, focused entirely on the social network hype. In another point of view, this will invite a lot of application developers to swarm social networks where they can freely use the Google API to create and reshape different ideas, thus making social networks far more potent networking tools.
The Open Social move will revolutionize online social networks, and will aid in centralizing a typical user's Google account data across different social networks, allowing for faster access or sign-up. This is apparently a GREAT thing to expect from Google that will have big benefits for web developers and users alike.
by Markus Skupeik
Posted by BeZaa at 11:10 1 comments
Labels: adsense
Friday, 30 November 2007
SEO Services are necessary for online website requirements
Your website is a vital part of your business plan. It provides the first online view of your business to the visitors. It becomes essential to update it regularly so that visitors keep on revisiting your website and doing business with you. This has created the need of websites to be designed according to the basic SEO Guidelines. So the growing number of companies nowadays are designing and developing websites according to the SEO guidelines described by Google and other major search engines. Without SEO Services it's sure that you are missing important web promotion aspects existing in the present scenario of online marketing.
Nowadays SEO stream is catching the attention of everyone on the web so more people are keen to learn about SEO. If your business has an online presence but does not have high ranking then in major search engines then it seems like lost in the crowd. As majority of traffic comes from search engines, SEO services are required to make your websites search engine friendly and place them in the top of rankings. So Online industry is catching the attention of all, it has become essential for businesses to create their online identities. There are million of Internet users which indicates that huge amount of information is being done on the internet. You need an expert to find the right kind of information for you.
SEO provides the services of on page optimization, one way link building, directory submissions, article submissions, content writing and press release etc. These are termed as organic aspects of SEO and you can expect search engine rankings. The main aim is to get higher site traffic, more visibility over competitors, and increase in sales and conversions, brand recognition, better performance feedback and less promotion costs.
Another aspect of SEO Services is that these are cost effective as compared to the other marketing services in long run. They prove to be very effective in getting you the results and meeting the targets which you set. SEO gets you fast results as compared with traditional type of advertisements. In time and costs aspects also SEO rankings has more advantages than emails, banners and pay per click ads etc. SEO services also includes different types of services like keyword density help for your web pages, search engine submission, search engine optimization targeting certain areas of world. These consists of writing of keyword rich articles for you and provide you with a list of new keywords that can be added to your website pages to make it more search engine friendly.
Nowadays SEO also involves the aspects of site design and content which requires dedicated research, nice communication skills and other technical aspects. Just specifying the list of keywords for website's Meta tags is not sufficient in the present scenario. As many factors affect the search engine relevance to it is necessary to carry on the task according to search engine behaviors. Even file naming conventions and site navigation aspects are framed keeping in view the search engine rules.
About the Author
Rajeev Guglani writes articles for SEO. He has vast exposure in writing for Web Promotions. He is working for NDDW. For Website Promotion, Website Optimization Services and SEO Services India visit www.nddw.comPosted by BeZaa at 13:44 2 comments
Labels: seo
5 New Rules for Link Building
There's no doubt, one way links work for search positioning. But, have you considered that what works today may not work in the future? One exciting aspect about search engines is that nobody really knows everything. That leaves room for webmasters who are willing to research, test, and put into practice the best search engine optimization techniques.
These five rules for one way linking can help steer you in the right direction.
Rule #1: You have to be proactive. Google considers a high quality link something you have to earn. You earn these links by partnering with sites. In order for a partnership to work, you have to develop a relationship. I think more webmasters are open to establishing vital community relationships. It takes trust and a lot of patience for these relationships to build. Focus on what you can do for someone else first.
Rule #2: Keep an open mind. High PageRank still lingers in most webmasters' minds. But, by concentrating on high PageRank sites, we miss out on other linking opportunites. Most of us understand that PageRank doesn't happen overnight. That's why it's important to seek out lower PR, high quality sites. The advantage is that these webmasters are more open to establishing partnerships.
Rule #3: Site age is a big factor. I've put together my owning ranking system for evaluating a site's linking "worthiness". One big factor is site age. Any site that has been around since the late 1990s is going to have a higher "score". These sites have weathered search engine updates, bad economies, and bad press. All else being equal, I tend to lean towards site age as the determining factor for a potential link partner.
Rule #4: Stop worrying about what you can't contol. I get questions all the time from people wanting to know if they can re-design their sites, or link to other sites, or change hosting companies. They want to know if these activities will ruin their search engine rankings. My response is always the same: do what's best for you and your customers. Don't NOT do something because you're worried it will ruin your SEO work. If you have a solid customer base, your search engine rankings won't be as crucial. The viral aspect of the web is extremely underestimated. Search traffic is only one source of traffic.
Rule #5: Can you be trusted?. Having a solid client list, establishing relationships with other webmasters, provding great customer service. These activites are all based on trust. Can you be trusted to follow through? If you are trustworthy, your link building will be trustworthy. If you're in it for the short term, like all spammers, then you can't be trusted.
The web is wide open for those webmasters who are willing to develop relationships for the long run. In the future, one way links will be graded on trust. So, you need to ask yourself, am I trustworthy? It's give and take. Are you willing to give before you can take?
About the Author
Read more about link building topics and services at LinkAcquire.com. Download our latest SEO linking strategy report, "The Little Linking Instruction Book".Posted by BeZaa at 13:44 0 comments
Labels: seo
Choosing Profitable Keywords For Your Internet Home Business
Are you looking to increase your website traffic or increase the number of sales that you make online? If so, you are urged to examine pay per click advertising. Pay per click advertising, if properly implemented, can give you exactly what you need; an increase in website traffic and an increase in sales.
As it was mentioned above, for a pay per click advertising program to work to your advantage, you need to use it the proper way. Pay per click advertising may seem tricky and a little bit overwhelming, but it doesn't have to be. In fact, depending on the pay per click advertising program that you choose to join, you should be given a detailed, step-by-step guide. Speaking of choosing a pay per click advertising program, the program you choose may have a huge impact on your success. Two programs that you may want to examine include Goggle Adwords and Yahoo Search Marketing; both come highly rated and recommended. In fact, they are both known to produce results; positive results.
In addition to choosing a pay per click advertising program, you also need to examine your keywords. If this is your first time using a pay per click advertising program, you may be unfamiliar with keywords and their purpose. Pay per click programs use keywords to make sure that your ads appear on relevant pages. Having your ads appear on relevant, related pages is known to improve the chances of a click and later a sale. In fact, the keywords that you choose can ultimately decide whether you can successfully benefit and profit from joining a pay per click advertising program. That is why it is extremely important that you choose your keywords wisely.
Speaking of choosing your keywords carefully, you don't just want to choose them; you also want to research them. Unfortunately, there are a many online business owners that do not realize there are tools online that can help them research and examine keywords. To be completely honest, these online business owners are often the ones who end up finding pay per click advertising programs unsuccessful, a waste of money, or a waste of their time. The reality is that pay per click advertising programs are anything but that, but you need to know how to use them and other helpful online tools. As it was mentioned above, you should research and examine keywords. You can do this research with tools that are known as keyword research tools.
Online, you can find a number of keyword research tools, which are also commonly referred to as keyword suggestion tools. These helpful resources can be found online, easily with a standard internet search. Despite the fact that there are multiple keyword research tools out there, you may want to examine the keyword suggestion tool that is hosted by Digital Point at www.digitalpoint.com/tolls/suggestion. To get started, you need to enter in a keyword or a keyword phrase. For the most results, try one word, instead of a phrase. You will then need to enter in a security verification code; this is needed to keep the service free. You will then be provided with two lists, one from Overture and one from WordTracker. These lists contain keywords or keyword phrases that internet users searched with, through search engines, and how often those searches were performed.
As you likely already knew or assumed, you will want to select keywords that are related, in one way or another, to your online business or the products that you will be selling. For instance, if you run an online store that sells affiliate programs, you will want to use a few of these popular keywords "multiple stream," "home business," "affiliate marketing," and so forth. Your pay per click advertising company will use the keywords that you choose to determine where your ads should appear and on what websites.
As you can see, the keywords that you choose are extremely important, when it comes to successfully using a pay per click advertising program. Not only will the right keywords help to increase your sales, but they will also help to save you money. While you are only charged when one of your advertisements are clicked, it can get quite costly when your ads are being clicked with no purchases made. Related keywords ensure that the right market is targeted; thus increasing your sale numbers.
P.S. Perhaps, keywords are the most important aspect of pay per click programs. For the ultimate chance of success, choose your keywords wisely.Free Multiple Stream Internet Home Business
About the Author
Tim McLendon is owner of BandoMarketing.com and writes on a variety of subjects pertaining to Internet Home BusinessesPosted by BeZaa at 13:43 0 comments
Labels: seo
It's all about Links
The world wide web is composed of Links. There would be no web if there were no links.
Although there have been several new developments on the use of the web for communication, the salient fact is that all website traffic still runs on links.
Recently developed Traffic generation strategies appear to be neglecting the importance of the simple concept.
The Concept of Page Rank as developed by the Google founders, simply shows that the more popular web pages have a higher number of incoming links.
This should remain the most important aspect of any Traffic Generation strategy.
The first and foremost component of any webmaster's arsenal should always be an effective Link exchanging campaign.
Manual exchanging of Links can be a time consuming and tedious process.
Searching and contacting webmasters, who may not have the time to respond, or when they do respond after delayed periods, the information may not be received or may be incorrect.
After corresponding, you also need to verify that links have been placed.
Your Site may be fully optimised with richest possible relevant content, hoping that the Search engines do recognize this, but without incoming links you may still be isolated.
An effective Link exchange campaign shoud also include the option of creating one way back links as these have shown to be effective in generating traffic and may be preferred by the search engines
.
Another overlooked benefit of link exchanging in includes the networking , factor as working relationships with other webmasters can be developed.
An automated Link exchange process, has now become an indispensible tool in the arsenal of all webmasters.
The importance of inbound links and link popularity
An automated Link Exchange process should include multiple considerations.
While emphasis has been placed on the number of incoming links, its is also important to remember the quality of these links are also a vital ingredient.
In coming links should come from related sites, that are also recognised by the search engines.
The link should contain related keywords in the anchor text.
High link popularity translates to more visitors and consequently more sales.
Your automated link exchange service should simplify the task of finding Link exchange partners. Those partner sites mean more targeted and free visitors and greatly increased link popularity, resulting in much better search engine rankings for your site.
You'll be less dependent on search engine traffic which may be more difficult to generate.
There may be no better way to generate free targeted traffic to your site than Link exchange
The website http://www.econsumersearch.com/Linkex.html
provides comprehensive service for generating free website traffic thru Link exchanges.
An added benefit is that this program now pays for referrals, utimately generating a substsntial revenue source.
About the Author
Dale Davidson has been on-line offering website services for several years. Driving force behind on-line ventures as the web rapidily tranforms from infancy to being indispensible. can be reached at website for more info http://www.eConsumersearch.com/linkex.htmlPosted by BeZaa at 13:42 0 comments
Labels: seo
Your WebSites Up.. Now What?
Content is Important but all the content in the galaxy won't get you visitors if your a ghost except a psycic..
You need to get the word out and to get the word out, you'll need links pointing to your site. This is where the word search engines, comes in.The search engines are always looking for links to your website. You probably have out going links and they are looking for incoming, in otherwords, they are looking for outside links from other websites.
One way of getting quality links is through Quality link exchanges partners. its not the quantity but the quality,the search engines look at. Exchanging with several links belonging to you, won't work either, nor will it build the traffic you need. If you can link with sites with rank the better. Of course the search engines are looking for natural flow. meaning that a veriety of ranks is not all that bad but getting the rank does count. If you decide to purchasing links, your focus should be to buy links for web traffic. Be sure to check out the link location and link type being offered to make the decision. A Search engines adds weight to Links between sites with similar themes or idea. They see links as a vote of confidence and they tend to have a positive effect on your site positioning and ranking.In time you will see your web rankings increase. Page ranks are defined numerically, from 1 through 10 - 10, being the highest. Very few pages have a page rank of 10, and anything above a 6 is considered great.
Most webmasters submit their sites to countless of directories for backlinks.A better alternative to directories submission is writing articles and submitting them. Article writing has becoming more and more popular. Articles will also help to bring in more targeted traffic and quality backlinks. Links that got back to your site.Try to At least write an article explaining one topic in detail. If you don't have much experience thats ok start something easy at first and remember these articles will be on the web along time. If you want you can hire and have someone else writing articles, or hire a firm that has writers . Generaally such firms will also distribute your article to article sites . you also will draw visitors to your site and its subject matter not just random visitors
Search Engines use popularity when they rank sites for specific keywords and phrases.They are gauging the quality and relevance of the links. This includes pages linking from within your site as well as from pages on other sites
There are two ways on how to increase your link popularity. 1 - Link exchange or as known also reciprocal link or link swaps2 - Inbound Links or as Known Also Natural Links or One-way Links. Inbound links are links from other websites pointing to your website without to have to link them back. so you can submit your website to the major directories by writing articles about your subject of interest. If your site will be really interesting and valuable it will get links natural way.
Participate in the discussion groups or forums as an expert who gives good advice and place your website link in your signature file at the end of your postings.Search engines love blogs for their fresh content. If you build a blog with quality content, frequently updated and you host it on your website will boost your pages rank (PR)
Submitting your blog(s) to weblogs directories helps to increase your inbound links . All these steps will increases and enhance your over all search engine positioning each time the search engine robots or spiders come to index your web pages. The best thing about this form of web promotion is that it's FREE
www.msnetworkerusa.com
articles@msnetworkerusa.comAbout the Author
SocialKat is committed to life long learning. She is upbeat and stays with the times. She has 2 grown sons and is presently still working at www.msnetworkerusa.com as chief writer. She will be moving from Rhode Island to our Colorado Office. 9/2007Posted by BeZaa at 13:42 0 comments
Labels: seo
Top 10 Link Building Strategies
This list of top 10 strategies for building links is based on my own experience of building links to my sites throughout the years. It is important to keep in mind that when it comes to SEO, nothing is set in stone. SEO is a cat-and-mouse game, so I will revise this list from time to time as the field continues to evolve.
Please note that the order in which these methods are listed do not necessarily reflect their order of effectiveness. Some methods may work better than others for certain sites.
1. Submit to web directories
Submitting to web directories is a vital part of every successful link building campaign. Apart from driving traffic to your website through direct referrals, web directories provide static, one-way links to your site, boosting your link popularity and improving your rankings on the major search engines like Google and Yahoo.
It is important to note that not all directory listings are equal. Listings from trusted, established directories like Yahoo! and DMOZ are more valuable than those from the thousands of others on the net. All else being equal, a link from a directory focused on your niche is worth more than one from a general directories.
Submit to both free and paid directories. Free directories provide one-way links to your site with no strings attached, but they can take forever to review your link. Paid listings can be a good investment if the fees are reasonable and the pages on which your link will reside have decent PRs. Your sites will be listed with fewer competing links on paid directories.
2. Write articles and press releases
Submitting your article to directories is a highly effective way to build one-way links to your site. First, you write a thoughtful and informative article on an topic in your area of expertise. Then you submit it to article directories to be read by the general public and reprinted on other web sites. Appended to the end of your article is a resource box which contain links to your site and email address.
While there are hundreds or even thousands of article directories on the web, you should focus on writing a high quality article and submitting to a handful of the more popular ones. Having your article published on a top directory can be worth more than a hundred less reputable ones. If you write something that people find useful, they may pick it up and reprint it on their blogs, newsletters, etc. This is how a quality article propagates virally in cyberspace-- it virtually distributes itself without your having to manually submit to a thousand article directories.
3. Exchange links with related sites
Online forums like Digitalpoint are an excellent place to find reciprocal linking partners. Avoid sending out spammy e-mail solicitations like those generated by many SEO software programs. I get dozens of these everyday.
4. Make use of social bookmarking sites
Social bookmarking sites help bring together internet users from every corner of the world into a virtual global village. Submitting content to sites like Digg.com, YouTube.com and Del.icio.us can bring lots of visitors in a hurry.
It is important to understand that sites like Digg and YouTube are not necessarily shock sites. Although there is some publicity to be gained from the shock value of an article or video, one must not resort to tasteless and offensive materials to gain attention. There is only so much value in the attention gotten by being the village idiot.
5. Buy text links on other sites
Although link buying is somewhat an unnatural way to build links, it may be the only way to increase your link popularity if your site is not unique or interesting enough to get people to link to you on their own. Most commercial sites fall into this category.
You should buy links in a way that simulates natural linking as much as possible. Buy text links from sites that are related to yours. Vary anchor texts and descriptions. Buy links from internal as well as home pages. Buy links from both high- and low-PR sites (which can be gotten at a bargain prices).
6. Participate in online forums
Sharing knowledge can be a very powerful way to establish your online presence and credibility. If you check your backlinks on search engines like Google and Yahoo!, you may notice that a number of them come from the signatures of forum posts, that is, if you post in forums. Most forums allow signature links. I don't participate in forums that don't as allowing them is the least the forums can do to compensate me for contributing to their contents.
7. Write testimonials and reviews.
Writing a glowing review about a product or service and submitting to your vendor or service provider can give you a very high quality link back to your site. But this strategy can prove time-consuming as many vendors publish only a handful of testimonials from their customers. Don't waste your time by sending a testimonial to a vendor who does not have a "Testimonials" page on their site. When submitting a review or testimonial, don't forget to mention to your vendor that they should be feel free to publish your comments on their site (along with a link to your site).
8. Ask vendors and clients to link to your site.
I once bought a $350 script package and asked my vendor if they could feature my site as site made with their script. They obliged and gave me a PR7 text link from their site. Since the link is worth at least $40 a month, my initial investement for the script has paid for itself many times over. Besides the SEO benefits, it is responsible for thousands of visitors to my site a month through direct clicks. The moral of the story: don't be afraid to ask. The worse that could happen is that they say "no".
9. Blogging
Setting up a blog is a no-brainer. Even if you've no web designing experience whatsoever, you have a blog up and running in no time. Blogs allows for a more informal setting to get your words across. So, it's much easier to write a blog entry than an article to submit to article directories. Use your blog to share knowlege, voice opinions, connect with others with similar interests, and of course, to link to your other sites.
Avoid spamming blog networks like Blogger and MySpace. These spam blogs ("splogs") are a waste of time as they will not get much attention from people and will yield little, if any, SEO benefits. Write about something you know and have a genuine interest in. Focus on quality rather than quantity.
10. Content is king.
Yes, content is still king. In fact, content is by far the most important of the ten strategies I've mentioned. Having fresh, unique, engaging content is an excellent way to attract natural linking from other sites. This is the type of links that search engines like.
You may have heard of the buzz phrase, link-baiting, that is being tossed around in the SEO community nowadays. The idea is to get others to link to you voluntarily, perhaps by causing some type of sensation or controversy on YouTube, Digg, the message boards, or whatever. Link-baiting, in my opinion, is no more than a new play on the old "content is king" mantra.
About the Author
Oudam is the webmaster of UnlimitedTraffic.net, a site that offers a wide range of effective and affordable website traffic building solutions. Visit his site for more free tips and tutorials on optimizing and promoting your site.Posted by BeZaa at 13:41 0 comments
Labels: seo
Top Vancouver Internet Marketing Consultant Advises on SEO Mistakes You Must Avoid!
By now, you may already realize that SEO is an ongoing process for every business that chooses to be online. According to Think Profits.com Inc., a top-rated Vancouver Internet marketing consultant firm, this continuous process is due to many factors such as the market changing constantly, search engines changing their ranking methods, new players entering the market, site rankings fluctuating, and so on. With the never-ending change of SEO events on the Internet, could you be making costly SEO mistakes you don't even know about?
There's a simple solution to knowing where your online business stands at all times. But I will share that with you at the end of the article. Right now, I want to alert you to a few major SEO mistakes made by many business owners, and even web design professionals, which our leading Vancouver Internet marketing consultant points out are common mistakes working against your website and SEO efforts.
Displaying Your Text and Content as Graphics When you put your words into graphic format (JPEG or GIF) or Flash format, you effectively render those words invisible to search engines. Sure, there may be times when it's necessary to do this, like when designing a logo. But if you use keyword-rich titles and sub-titles in graphic format, you're wasting a good SEO opportunity. You can always find ways to achieve a similar look with regular text formatted by a style sheet.
You will also want to make note of SEO-friendly PDF rendering techniques. For instance, a PDF generated by scanning a document--like a newspaper article--would not get indexed because the scan is image based. However, if you typed out an article and generated the PDF using PDF rendering software, then some search engines (including Google) will be able to read and index that content, using today's technology.
An alternative approach would be to create regular text-based web pages for your article. For instance, if the article were ten pages long, then you could conceivably create ten additional web pages on your web site for search engines to crawl through and evaluate.
Non-Descriptive Hyperlinks From an SEO perspective, on page text hyperlinks act like road signs. They tell people and search engines where they're going, and what they'll find when they get there. If most of the internal text links on your site use phrases like "read more" or "click here," you're missing another SEO opportunity.
For example, when you have a text link that goes to a page containing useful tips from a "Vancouver Internet marketing consultant," don't label it "read more"--rather, label it "Vancouver Internet marketing consultant useful tips" (or whatever is applicable). This helps people navigate more efficiently, and gives search engines plenty of clues as to what your site's content is all about.
Search engine developers know that hyperlinks on a site can say a lot about the site's theme or topic, so they've kept this in mind while developing their algorithms.
Keep in mind, even if you already know about the common SEO mistakes shared in this article, they are just a small sample of many more SEO mistakes that you may not even be aware of.
Our leading Vancouver Internet marketing consultant advises that it's crucial you find out about any SEO mistakes you may be inadvertently making on your web site, and eliminate them before it affects your business in ways that are too complicated and costly to correct. So how do you do this? Well, one simple way of finding out exactly where your online business stands is to get a professional web site audit. This is an opportunity for you to have an experienced industry professional research your industry online, analyze your web site, diagnose why your web site is failing to meet your online objectives and business goals, and give you specific, actionable feedback in order to correct your web site's problems.
Highly credible web site audit and web development companies, such as our Vancouver Internet marketing consultant firm, spend a ridiculous amount of time and money figuring out how to make the Internet profitable for your business, so that you don't have to. So it's time you take advantage of their web site audit and development expertise to eliminate any crucial SEO mistakes that could cost you your online business!
Copyright � 2007 Think Profits.com Inc. All rights reserved.
Here's your chance to visit Think Profits.com, a top rated Vancouver Internet Marketing Consultant Firm. Take advantage of the company's highly sought-after web site audit that can give you answers you're looking for to succeed online. Its solid reputation, established since 1997, was built around helping companies like yours make their mark online. To date, Think Profits.com has helped clients build well over 1,100 web sites, which have generated hundreds of millions of dollars in revenue over the years. Read the overwhelming number of testimonials and discover how you, too, can make use of its risk-free web site audit and put your web site on track to succeed!
About the Author
Here's your chance to visit Think Profits.com, a top rated Vancouver Internet Marketing Consultant Firm. Take advantage of the company's highly sought-after web site audit that can give you answers you're looking for to succeed online.Posted by BeZaa at 13:41 0 comments
Labels: seo
Importance of Search Engine visibility
A lot of people search the internet generally when they are in require of some service or to expand product information. Most people would do search using few keywords as they are unconscious of the brands they want to use to advantage the service or product. Also the person who is searching frequently decides before he hits the end of the search page.
Well that leaves us with only one question, how can one get good search engine visibility? How can the product or solution on extend be visible in the first page itself?
There are few tips that can really help you to achieve visibility on the search engines and that means your content is accessible to millions of Internet browsers.
First thing you will have to do is find out what words do people use to search to access a particular service or product and their related key words. Once you set your keywords you could Meta tag the same to represent the entire company's website content.
Once you have the list of key words you have to try and use these keywords in your content of the website. The more keywords you collect and add on to your content the more will be the visibility for your website.
Regular press releases using these keywords can also do the trick. This way you have more gain more visibility and more search engines will pick up your data as it's the latest update. Do make sure your press release has relevant and important data so that your possible client gets all wanted information. As he lands on your website he should see the expression of the information he has seen and should be satisfied with the further information he expected on your website.
Start a blog so that you and your employees add on that and they become an entire part of the domain you control on.
With a good search engine visibility you have already won the war of the markets, as most people would not even look at the other websites. So your competition is already filtered and you are ready to be the leader. So now Prepare your content filled with keywords and get ready to rule the market!
About the Author
Shital Jethva Shital Jethva is working as Sr.SEO in Semaphore InfoTech www.semaphore-software.com seo3@semaphore-software.comPosted by BeZaa at 13:40 0 comments
Search Engine Optimization- The Significance
From a small local business in a town to a big industry playing on an international platform, marketing has been a prime tool for any company or business to succeed. People started with using tools like write-ups, references, pamphlets and much more to convey their means or advertise themselves among a group. But now is a time where everything happens just on the click of your finger. And in this time is required marketing at the speed of light, marketing with niche concepts that are applied even before a common man would think.
With the time we are moving from a physical world to a virtual world. Companies started building up their websites to have a presence in the virtual world. But likewise there are billions of websites. What would be your identity then? In this age of Internet and Technology, getting your business visible to your customer segment is more important and this is where the Search Engine Optimization comes into picture.
Building up a website is like making a saw and optimizing your website is like sharpening that saw to use. And it is quite logical that you cannot take optimum use of your saw without sharpening it.
Search Engines are a system through which one gets the information the later wants. Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines through search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. In simple words, Search engine optimization (SEO) just means your site is as accessible as possible to the search engines to improve the chances that they will serve it up when your potential customers type in specific search terms (called keywords). The more easily search engines find your site, the higher up it appears on their results pages.
In this world, SEO is definitely a smart move for any business.
But getting your site ranked for your keywords, there are many aspects that play a key role: a proper site structure, clean coding and necessary keywords, to name a few. This requires the every page of your website to be optimized. Every page should have a proper title, genuine keywords and a perfect description that matches the page. These title, keywords and description have to be relevant for every individual page. Search engines "crawl" the Web looking for the keywords that their users enter, so putting those keywords throughout your site means your pages will be picked up during searches by the search engine. Hence you have to put your foot into your customer's shoe to understand what keywords your customer would use to search for a particular product or service. You have to learn your customers' mind and this will give you the best of Title and meta (Keywords and description) to optimize your website. Also, optimizing your content is equally important as that plays an important role. You may optimize your content with putting keywords in your content, giving the Heading tags to titles, giving bold effects wherever necessary, giving links (to phrases in the content) to internal pages wherever appropriate.
Also, other activities to rank up your website in search engines are submitting your website URL into more and more search engines, adding your website URL into online directories, building up links with other relevant business sites, submitting rich articles into article sites, submitting your blog pages into various blog sites, submitting Press Releases into various Press Release sites. This will both increase the traffic overall to your site and enhance your search engine rankings, since the search engines pick up on the number of times people link to and from your site and rank your website higher accordingly.
People try many techniques to boost up their website ranking in these search engines for the specific keywords. People make researches to add-on their skills to make this task easier, faster and more genuine.
There are companies that provide services for SEO to other companies. We at Semaphore Software (www.semaphore-software.com) have a dedicated team that researches on the SEO and SEM (Search Engine Marketing) activities and undertake projects to upgrade the website ranking for our clients from different businesses.
It has become very important to move ahead with the fast pace if you wish to survive your business in this global competition.
About the Author
Ghanshyam Shah is working as Research Analyst & Project Coordinator in Semaphore InfoTech www.semaphore-software.com Ghanshyam_shah@semaphore-software.comPosted by BeZaa at 13:40 0 comments
Labels: seo